Tata Chemicals launches India's first branded cooking soda
Tata
Chemicals Limited, the pioneer and leader of branded iodised
salt, added another 'first' to its name by offering the first
branded cooking soda in the country with the launch of
Tata Samunder Cooking Soda. Tata Samunder Cooking Soda
bridges the need gap by offering a guaranteed Food Grade product,
manufactured under strict quality control norms. Tata Chemicals
hopes to create a more evolved and quality conscious market
for this product, much the same way it did for Tata Salt in
the early 1980's.
The new Tata Samunder Cooking Soda, with its pure formulations,
promises to be a boon for cooking. It is ideal for usage as
a cooking additive.
Announcing the launch of Tata Samunder Cooking Soda, Satish
Sohoni, Chief Operating Officer, Food Additives Business,
Tata Chemicals, said, "At Tata Chemicals it has been
our endeavour to provide the best and the purest products
to our consumers. Tata Samunder Cooking Soda is another step
in that direction. Branded cooking soda will address the consumer
needs for a guaranteed food grade product manufactured under
strict quality control norms and free from any possibility
of adulteration."
Tata Samunder Cooking Soda will be available in packs of
30 grams and 100 grams, which will be priced at Rs 2 and Rs
5 respectively. It is available nationally across cities like
Mumbai, Delhi, Kolkata, Bangalore, Chennai, Pune, Nagpur and
Hyderabad.